Diversity as a challenge for an enterprise: an analysis of the Diversity Charters in Poland
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John Paul II Catholic University of Lublin
Publication date: 2020-07-29
Organizacja i Zarządzanie 2019;80:67-84
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ABSTRACT
Diversity Management (DM) is said to be the new source of competitive advantage rniong enterprises conducting their activities in a contemporary, turbulent environment, rhis article aims at identifying the characteristics of these Polish companies that declared the implementation of DM. The paper begins with the theoretical introduction presenting the categories of diversity, its main sources and DM practices in contemporary enterprises. One of the practices is the Diversity Charter (DC). DC is a part of the European Union Commission’s initiative called “Building the European Area of Justice” and it was implemented in 17 European Union countries. Institutions joining this program sign a voluntary declaration of including DM in their organizational strategy and practices. The empirical analysis is based on a review of information about the 196 Polish companies that joined the DC. The studies performed by the author of this article led to the identification of the basic features characterizing Polish signatories, including their size, legal form, geographic location and Multi-National Corporation affiliation. The conclusion of this paper contains the author’s evaluation of DM’s popularity among the specified companies.