Creating cooperation between the enterprice and the key account
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Doktorantka, Politechnika Poznańska, Wydział Inżynierii Zarządzania
Publication date: 2020-08-25
Organizacja i Zarządzanie 2012;58:17-28
ABSTRACT
The publication analyse the concept of creating the cooperation process between the enterprise and the key account. The cooperation process is the part of the system, named as the corporation system. The factors which decide of the client’s selection were listed. The process orientation and the phase of the process were indicated.