The overall objective of the paper is to present, in terms of theoretical, cognitive and practical aspects, the issues related to product flexibility of a manufacturing plant. The author's intention is to carry out a query of the field literature with regard to a flexible organization paradigm, the presentation of the use of market opportunities that provide the manufacturers with fast reconfiguration and integration of the manufacturing process, and, therefore, the implementation of the finished product tailored to the requirements of the market as well as a reference of the flexible model of a manufacturing plant to the business practice - modelling of flexibility based on an example.